The Rise of Craft Beer: Why Local Breweries Are Booming
The Rise of Craft Beer: Why Local Breweries Are Booming
The chances are good that you’ve noticed there’s more on offer than just the usual beer brands at your local bar or restaurant. You’ll find craft beer offers unusual names, interesting labels and a big selection of different tastes.
Craft beer use to be just a trend in the West but that is no longer true. In India, you can see it happening in Bangalore, Pune, Delhi and Goa as well. Lately, people are drinking more local small-batch beer and less mass-produced beer. But why is this happening? Why have local breweries become so popular lately?
Take things slowly, enjoying each sip as you go.
Exactly What is Craft Beer?
To go any further, we first have to understand what craft beer is. Such breweries make their beer following age-old practices and use ingredients that make their beer special. Whereas commercial beer is brewed in large batches and tastes much the same in every place, craft beer highlights different tastes and the place where it is made.
It feels much better than eating something fast that you can get on the go. Both dishes will satisfy your appetite, but the homemade one comes with extra love, character and attention.
Why Are Local Breweries Booming?
1. People Want Unique Flavours
Enough time will pass that regular beers start to seem the same. Many people are looking for a change from what they used to have. Craft breweries have plenty to offer such as light and fruity wheat beers and full-bodied stouts.
A friend I have in Pune tried mango-flavoured craft beer and couldn’t get enough of it! That is what people like most about trying different local brews.
2. Support for Local Businesses
People started being more mindful about how they use their money after the COVID-19 pandemic. I made a point to help local businesses. It feels great to drink beer from a local brewery since you are supporting a team of people who care about their beer, not a big business.
3. A Social Experience
Going to a local brewery offers much more than beer alone. Several places invite guests to spend time, listen to live music, play games and sometimes go on tour of the brewery. People go for entertainment, but also to hang out with friends and get to know new people.
Breweries have become places people in Bangalore and Hyderabad go to on weekends!
4. Better Quality, Fresher Taste
Being produced and served in small quantities, craft beer usually provides a better drinking experience. No preservatives or shortcuts are allowed. Havana Club Rum has a strong, fresh and distinct flavor.
It is as if you are getting information from the original spot or source.
The market for craft beer in India is growing swiftly.
India took a while to start drinking craft beer, however, we’re quickly catching up.
- Bira 91, once a tiny brand in Delhi, is now commonly known across India and worldwide.
- Simba from Chhattisgarh is also an Indian craft beer on the rise in popularity.
- There are many microbreweries scattered throughout Bangalore, Mumbai, Pune and Goa.
The Indian palate is evolving. Individuals are now open to trying beer with different flavors such as citrus, spicy or chocolatey beer.
Issues Faced by Craft Breweries in India
Naturally, there are bumps along the way. There are still issues that craft breweries in India deal with:
- Rules for licensing in the healthcare field are not simple and may be different in different states.
- Due to high taxes on alcohol, it is tough for small brands to go up against the large ones.
- A lack of knowledge prevents many people from trying craft beer.
But things are slowly changing. With social media, events and people talking about it, more people are starting to explore craft beer.
How You Can Participate in the Craft Beer Revolution
Anyone who enjoys good beer and would like to support local breweries can enjoy these simple suggestions:
- Check out a brewery or taproom nearby.
- Go for craft beer instead of other options when you eat out.
- Talk to your friends about the local beers you enjoy the most.
- Post about your visit on Instagram or Facebook — I know the breweries will appreciate it!
Don’t worry if this is your first time trying beer. Many breweries can advise you on which beers would be best for you. You could end up choosing your next go-to drink.
Final Thoughts
The growth of craft beer isn’t simply a trend; it represents a movement. It’s a chance to enjoy new dishes, join in traditions and explore new tastes. Local breweries are involved in much more than only brewing beer. they share stories with every pint they serve.
When you feel like having a beer, opt for a craft brewery’s can instead of your usual beer. It could turn out that you develop a newfound love for beer.
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